The right tier is the one your studio is doing right now.
Plero starts at $29/mo annual on Launch and tops out at $99/mo annual on Ultra. Every tier includes Chloe. What changes between tiers is what your studio is juggling — not how many users you have, not how much storage, not how many AI prompts. Pick the tier shaped by the work in front of you.
Three tiers, written for three moments in a studio’s life. Launch is for the studio operating professionally — clients booked, projects underway, money moving through the system. Scale is for the studio winning new work that demands real bidding and a real pipeline. Ultra is for the studio that does the work with a crew — contractors on payroll, talent portal in motion, a second side of the operation to keep running.
Launch
Save $120/year on annual.
Look professional from day one.
For solo creatives and small studios ready to bring clients, projects, contracts, and payments into one place.
- Client and contact management with branded portal
- Project tracking with budgets and status
- Professional invoicing and payment tracking via Stripe
- Contract templates and e-signatures
- Expense and service tracking
- Basic financial reports
- Branded client portal under your studio name
- Custom Plero subdomain
Chloe at Launch capacity — chloe helps with day-to-day admin: finding records, answering studio questions, drafting client messages, and working across invoices, contracts, clients, and projects.
Start with LaunchScale
Save $240/year on annual.
Win bigger work. Price it properly.
For studios chasing real opportunities: pitching, scoping, and bidding on work that demands more than an invoice and a handshake.
- Pipeline and opportunity tracking
- Estimates with bid templates and AI review
- Estimate sharing, revisions, and approvals through the client portal
- Estimate-to-project workflows
- Estimate-to-invoice conversion
- Advanced financial reports and project margin visibility
- Variance tracking
- Higher Chloe capacity for daily operations
Chloe at Scale capacity — same chloe, more room. she gets more capacity to help with estimate drafts, pipeline follow-ups, reporting questions, cover notes, and project admin.
Start scalingUltra
Save $360/year on annual.
Deliver the work with a crew.
For studios that don't do the work alone. The tier where Plero handles the other half of your operation: the people you build with.
- Unlimited contractors, no per-seat fees
- Contractor onboarding with W-9 collection
- Assignments and project allocation
- Branded talent portal that matches your studio
- Contractor invoices and bill management
- Time tracking and document management
- 1099 reporting and tax compliance
- Team management and permissions
Chloe at Ultra capacity — same chloe, highest capacity. more room for talent workflows, contractor operations, reporting, and studio admin.
Run the full studioSame Plero. More capability as the studio grows.
The same operating system underneath. The same Chloe. What changes is what’s open for the work you’re doing now.
| Feature | Launch | Scale | Ultra |
|---|---|---|---|
| Clients, contacts, projects | ✓ | ✓ | ✓ |
| Invoices and Stripe payments | ✓ | ✓ | ✓ |
| Contracts and e-signatures | ✓ | ✓ | ✓ |
| Expenses and services | ✓ | ✓ | ✓ |
| Branded client portal | ✓ | ✓ | ✓ |
| Custom subdomain | ✓ | ✓ | ✓ |
| Import and migration tools | ✓ | ✓ | ✓ |
| Basic reports | ✓ | ✓ | ✓ |
| Chloe AI | Included | Higher capacity | Full capacity |
| Pipeline | — | ✓ | ✓ |
| Estimates and production bids | — | ✓ | ✓ |
| AI-assisted estimate review | — | ✓ | ✓ |
| Estimate-to-invoice workflow | — | ✓ | ✓ |
| Advanced reporting and margins | — | ✓ | ✓ |
| Contractor management | — | — | ✓ |
| Talent portal | — | — | ✓ |
| Assignments and approvals | — | — | ✓ |
| Contractor invoices and bills | — | — | ✓ |
| Time tracking and tax docs | — | — | ✓ |
| 1099 reporting | — | — | ✓ |
| Team management and permissions | — | — | ✓ |
| Custom domain | — | — | ✓ |
| Email branding and templates | — | — | ✓ |
| Priority support | — | — | ✓ |
Same Chloe. More room as the studio grows.
Chloe is the same operating intelligence on every tier. She knows your studio the same way, reads the same live data, runs the same tools. What changes per tier is monthly capacity — how much of her you can use before the cost ceiling resets the next month. The capacity scales with the operational demand each tier creates.
Launch
Capacity for the everyday operational work of a small studio — finding records, drafting messages, answering questions across the active book of business.
Scale
Higher capacity for pipeline follow-ups, estimate drafting and review, project admin, and the reporting questions that come up when the studio is bidding seriously.
Ultra
Full capacity for talent operations, contractor onboarding, multi-project coordination, and the higher volume of operational work a growing studio runs into.
What the patchwork costs.
Most creative studios run on four to five disconnected tools — one for invoicing, one for CRM, one for accounting, one for contracts. The tools don’t talk to each other. The studio owner is the integration layer. Here is the math.
The fragmented stack
Plero Scale
Everything those tools do, plus pipeline, estimating with AI review, advanced reporting, and Chloe as the operating intelligence across all of it.
About 70% less than the stack you are probably already paying for. And the parts of Plero talk to each other.
What founders ask before they sign up.
The first time-saver is usually data import. Most studios get their existing clients, invoices, and contractors into Plero within the first few days using the import tool — that alone replaces the manual lift of starting from scratch. The bigger wins compound from there: Chloe starts answering operational questions in the first week, and by the end of the first month most studios are running their daily admin through the system instead of spreadsheets.
Founding studios are joining now.
A short engagement to ramp on the system, get your data in, and start running the studio from inside Plero. Founding access carries founding pricing and direct contact with the team building it.