From first call
to signed estimate.
Pipeline holds every opportunity. Estimates draw on the rates you actually use and the patterns your studio actually charges by. The bid you send is grounded in how your business already works.
Before it's a project, it's a lead.
New Business is the front end of the studio — where opportunities arrive, get scoped, get bid on, and either close into work or close out. One funnel. One clear place for each opportunity. The deal flow that feeds everything Operations holds.
Estimates are written from your real rate library — what you actually charge, what you actually pay your crew, the patterns your studio actually uses. When the client signs, the estimate becomes the project's source of truth for what was scoped.
The bid you send is the bid you meant to send.
Run it by Chloe before you hit send.
Chloe catches the $0 line items, flags the contractor rates that have aged out, calls out the sections missing a date, finds the math errors a tired eye misses. The estimate you send is the one you meant to send — your numbers, reviewed.
Request founding accessShe drafts the estimate from the call notes, too.
Paste in your call notes and Chloe pulls out the scope, the timeline, the rough crew, and writes the first pass against your real rates. You edit. You send. She moves the opportunity forward when the client signs.
New Business unlocks on Scale.
Launch covers the operating baseline. Pipeline and Estimates land on Scale, where the studio is actively bidding work and needs the funnel to manage it.
Operations and Financials. Pipeline and Estimates open up on Scale.
OpenFull New Business — Pipeline, Estimates, AI estimate review, estimate-to-invoice workflow. The tier shaped for studios winning real work.
OpenEverything in Scale, plus the Talent OS side that turns won work into staffed projects.
OpenNew Business connects to the rest of the studio.
The signed estimate becomes the project Operations holds. The project becomes the invoices Financials tracks. Chloe writes, reviews, and moves all of it.
Send the estimate you meant to send.
Founding creative teams are joining now. A short engagement to load your contractor library, your past projects, and the templates you actually use — then start writing the next bid against your real numbers.